The Foundry is a startup studio based in Huntsville, Alabama. We're recruiting the smartest and most ambitious software developers, designers, marketers and salespeople and building highly scalable, highly profitable companies. 

Huntsville is already the engineering capital of the south, which makes it a great place to build an innovation hub.

Huntsville is already the engineering capital of the south, which makes it a great place to build an innovation hub.

Our Process

Our Sweet Spot

 

In order to put great opportunities in front of our investors and build highly scalable, highly profitable companies, all of the companies in The Foundry follow this same formula:

 
 
 

Recurring Revenue

We're only interested in software companies that license their product on a recurring, subscription basis—no free apps, no $0.99 apps, no advertising-driven apps, no eCommerce apps.

 
 
 

Business to Business

We're only interested in building companies that will sell their product to business customers. We're not interested building companies that will go after a consumer market.

 
 
 

Software as a Service

We're only interested in SaaS apps that provide some kind of ongoing, licensable service and that live in the cloud. 

 
 
 

Painkiller Apps

We're only interested in "painkillers"—not "vitamins." In other words, we're only interested in building software for distinguished cost-cutting or problem-solving opportunities.  

 
 
 

Price Point

We're only interested in building companies whose price per user/license is at least $500/user/year.

 
 

If that seems like a lot, it is. But it's a winning strategy

An example of a company that follows this formula is our first client company, MyPostOpCare. MyPostOpCare:

  • Produces a B2B medical app that is sold for $X,XXX/user/license to surgery practices around the country
  • The app lives in the cloud
  • The product offers substantial cost-savings for a pre-existing administrative problem
  • The app is paid for on an annual, recurring basis.
 

Have an app idea that fits this model?

Have an app idea that fits the model above? Interested in partnering to build a highly scalable, highly profitable company with it that could net you a share of the gains from the sale of the company? Submit your idea below:

Our Timeline

 

We aim to build 20 highly scalable, highly profitable companies in 5 years.